Episode 213: S2 | Mastering Client Acquisition and Growth with Jason Langkammerer
Introduction
In the ever-changing world of residential remodeling, where demand fluctuates between feast and famine, Jason Langkammerer has found his way to sustainable growth. As the founder of AT6, a leading remodeling firm in California, Jason shares his insights on managing business cycles, client acquisition, and building a strong, purpose-driven team. In this episode of The Seven Figure Journey, he highlights the strategies that have allowed him to scale, even in an unpredictable industry.
Jason’s Journey and Vision
Jason Langkammerer’s entrepreneurial journey began in the residential remodeling sector, where he quickly recognized the challenges of managing capacity and sustaining growth in an industry prone to market fluctuations. Starting small, Jason built his company with a vision to not only provide exceptional remodeling services but to create a lasting impact on both clients and his team. Early in his career, he understood that growth could be both a blessing and a curse—too much demand could overwhelm his team, while too little could stunt growth.
Through trial and error, Jason honed in on the importance of creating strong client acquisition systems. His approach focuses on leveraging both referral networks and digital marketing tools to consistently bring in new business. He stresses that business owners should be prepared to grow steadily and in a way that doesn’t sacrifice quality or company culture. For Jason, the ultimate goal is to build a business that not only succeeds financially but also creates meaningful careers for his employees and outstanding results for his clients.
Strategic Insights for Entrepreneurs
Jason’s experience navigating business growth offers valuable lessons for fellow entrepreneurs. Here are some key strategies he shared:
1. Mastering Client Acquisition
Jason advises entrepreneurs to focus on building a consistent, repeatable client acquisition strategy. Relying on referrals is important, but expanding beyond that into digital marketing—such as search engine optimization (SEO)—helps capture leads actively looking for services. “It’s not enough to just show up on Google search,” he explains. “We need to create a brand presence that resonates long before a client searches for us.”
2. Managing Capacity During Growth
Jason speaks candidly about the challenges of capacity management, especially in the cyclical nature of the remodeling industry. He suggests creating flexible teams that can scale up or down based on demand. Outsourcing work to independent contractors during busy periods helps maintain quality while managing costs, ensuring the company remains nimble during high demand.
3. Creating a Team of Leaders
Jason emphasizes the importance of hiring and developing a leadership team capable of executing business strategies, not just following orders. He recommends creating a leadership pipeline within the company, focusing on building leaders who can drive marketing efforts, customer acquisition, and team motivation.
By implementing these strategies, Jason has moved beyond the survival mode of chasing work to a model that actively attracts clients and fosters long-term growth.
Current Challenges & Host Solutions
Despite Jason’s success, the challenge of managing growth remains. He admits that even with a growing pipeline of work, maintaining the right balance between capacity and quality service is a constant struggle. In the episode, David offers solutions, including the idea of outsourcing work during peak periods and focusing on forecasting sales more effectively.
David also suggests that Jason invest further in client acquisition efforts and leadership development to build a more robust pipeline that is less dependent on cyclical market changes. As Jason’s company continues to scale, ensuring a sustainable growth model through strong leadership and customer acquisition systems will be critical.
About Jason Langkammerer
Jason Langkammerer is the founder of AT6, a leading remodeling company based in California. With years of experience in the residential remodeling industry, Jason has cultivated a strong reputation for delivering high-quality, client-focused services. He is passionate about building teams and systems that enable steady business growth while maintaining company culture.
To learn more about Jason’s work or to connect with him, visit his website or email him directly.
Conclusion
Jason Langkammerer’s journey shows that scaling a business, especially in a feast-or-famine industry like residential remodeling, requires strategic vision and disciplined execution. By focusing on client acquisition, managing capacity, and developing leadership within his team, Jason is poised for continued success. Entrepreneurs looking to break through growth ceilings and align their teams should consider Elite Entrepreneurs’ coaching, which helps companies scale with purpose, overcome operational challenges, and build sustainable growth strategies.
To explore how Elite Entrepreneurs can help your business grow and thrive, visit our contact form today.
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