Episode 72:

Successful Habits and the Science of Change

What You Will Learn:

  • Why we shouldn’t wait until the calendar rolls over from one year to the next to make needed and positive changes in our lives
  • Why the challenge with New Year’s resolutions isn’t found in setting goals, but in making the necessary behavior change needed to achieve those goals
  • How our thoughts influence our words, our words lead to our beliefs, our beliefs result in behaviors, our behaviors repeat into habits, and our habits become our outcomes
  • What books Brett recommends you read to help you make real changes in your life, and what steps you can take to increase your chances of success when changing behaviors
  • Why identifying “vital behaviors” are the key to making lasting change, and why you must understand and conquer your limiting beliefs to change your vital behaviors
  • How to apply the six sources of influence: personal motivation and personal ability, social motivation and social ability, and structural motivation and structural ability
  • Why “propinquity”, or physical proximity, can be an advantageous tool to help you achieve your goals
  • Why employing four or more of the sources of influence to your advantage will increase your likelihood of achieving your goals my 10x
  • Brett shares how he was able to employ the six sources of influence to lose undesired weight gained during the pandemic lockdown

About Brett Gilliland

Brett Gilliland is Founder and CEO of Elite Entrepreneurs, a company that specializes in giving $1M+ business owners the knowledge, processes, and tools to grow to $10M and beyond. Brett is an expert in organization development, leadership, and strategy and spent 10 years helping Infusionsoft grow from $7M in revenue to over $100M. Brett was involved in the foundational work of Purpose, Values, and Mission at Infusionsoft and facilitated the strategic planning process for many years.

One of Brett’s favorite professional accomplishments is co-creating Infusionsoft’s Elite Forum along with Clate Mask and building the Elite business inside of Infusionsoft. As the leader of the Elite business, Brett has helped hundreds of struggling seven-figure business owners overcome their biggest challenges and achieve new levels of success. He also played a central role in the development of Infusionsoft’s Leadership Model and was serving as the VP of Leadership Development when the decision was made to spin the Elite business out of Infusionsoft. As the new owner of Elite Entrepreneurs, Brett can’t think of anything else he’d rather be doing professionally. When Brett isn’t busy helping $1M+ businesses succeed, he is a family man who enjoys spending time with his beautiful wife, Sharon, and their 8 children.

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